October 1, 2023

Southern food grown in Boston

The beautiful story of Brian McDonald and the connective tissue between us all.

Writer:
Words by
David Cook
Photographer:
Photography by
Sarah Unger

Food as a verb thanks

LUNCH

for sponsoring this series

"You could lay down all of your burdens and dine together."

In my 50 years of living, I can't recall ever seeing a menu like this:

There are 17 items offered. Mushroom grits. Blackened trout. Cheesecake. Okra with beet hummus, bee pollen, pickled onion, honey, cilantro and naan.

And nearly all the ingredients are locally-sourced.

Mac's Kitchen & Bar, Rossville, Georgia

The ingredients – sausage, honey, cucumber, squash, radish, blackberries, peaches – were grown and raised by farmers within 100 miles or so of Chattanooga. Each sourced farm is listed at the bottom of the menu.

The list of 18 farms goes on for two lines.

“Our menu relies 100 perfect on what farmers bring in through the back door,” said Brian McDonald. "We work with 25 different farms."

Welcome to Mac’s Kitchen & Bar, the most beautiful invention of local chef and Boston-native Brian McDonald. Some restaurants flex; others proclaim. Mac's invites. If a restaurant can be equal parts soft-spoken and gutsy, it’s Mac’s – 313 McFarland Ave., Rossville – where McDonald, 39, adheres to a two-fold ethic:

Local food honored.

Southern food honored.

Mac's Kitchen & Bar, Rossville, Georgia
Mac's Kitchen & Bar, Rossville, Georgia
Mac's Kitchen & Bar, Rossville, Georgia
Mac's Kitchen & Bar, Rossville, Georgia

McDonald lets food be food; within such simplification, there’s respect. Okra, for example, doesn’t need pomp and circumstance. The heavy work has already been done by the farmers and the land.

He calls it “paying tribute.”

“Everything starts with ingredients, sourcing ingredients that are beautiful,” he said. “How do I do justice to farmers and make them proud?”

McDonald shops local farmers' markets and farmers deliver to his restaurant. As if on cue, Bertus Vandermerwe from Big Sycamore Farms walks in, carrying a box of sugar baby cantaloupes, green beans, okra and, out in the truck, five dozen ears of corn.

“Farming is so difficult ... Restaurants like you,” he says, pointing to McDonald, “they keep us going.”

Peppers
Okra
Peppers
Brian McDonald, Jess Revels, Main St. Farmers' Market

He's already begun canning and pickling summer produce for winter storage. His menu is brave and vulnerable, all of it linked intimately with local farmers.

"It all starts with relationships with farmers and the produce we source that sparks the creative side of me,” he said. “It always starts with an idea.”

This idea?

That food could offer comfort and refuge in a turbulent world.

That food was home.

Daniel Hernandez and Brian McDonald, Main St. Farmers' Market, Chattanooga, Tennessee

McDonald grew up in government housing in Boston. When they had money, his family would shop at Haymarket Square. When they didn’t? Church pantries, food banks, meat bought on Saturday stretched to Friday, stir fry turned to casserole turned to soup.

Yet working class troubles seemed to stop when the table was set.

“Food was always the best moment of the day,” he said.

Motown on the turntable. Six siblings, plus drop-by neighbors. Folks strolled in. Shoes kicked off.

“You could lay down all of your burdens and dine together," he said. "You set down all your differences and your hard days and enjoy comfort food."

Mac's Kitchen & Bar, Rossville, Georgia

Two things imprinted on him.

“We often didn’t eat the same thing twice, and this became my inspiration for changing the menu at Mac’s,” he said.

And?

“Southern food has always been home,” he said.

No matter how thin the soup got, it was always held together by resilient love. For McDonald, all those working class meals in Boston were actually Southern.

“Southern food was created from hard times,” he said.

Mac's Kitchen & Bar, Rossville, Georgia
Mac's Kitchen & Bar, Rossville, Georgia
Brian McDonald, Mac's Kitchen & Bar, Rossville, Georgia
Mac's Kitchen & Bar, Rossville, Georgia
Mac's Kitchen & Bar, Rossville, Georgia

In the 1990s, his parents moved to Chattanooga, intuitively knowing they had to leave Boston. When you're born in the bricks, you stay in the bricks. They lived near Harrison, then East Ridge; after a family illness, he became the family’s cook.

His early career: freelance photography, specializing in skateboard culture and wedding portraits, then a shift to IT and web coding. Creative passion fizzled to paying bills. His only refuge? Cooking at night.

“I always protected food,” he said. “I never wanted it ruined. Cooking is a joy.”

It took Jess Revels – his partner and Bread and Butter’s remarkable pastry chef — to convince him: You’re really good. Why isn’t this what you do?

Brian McDonald, Jess Revels

He took a job at a local learning center as the dishwasher. Soon, he was promoted to chef.

Goodbye, frozen food. Hello, nutritious, creative, fresh food. He served new, exciting meals for students while plating take-home dishes for the staff, who McDonald calls “the unsung heroes of early childhood education.”

He began cooking more publicly. A pop-up here, more kitchen jobs, 80-hour weeks as the question percolated: can I really do this?

In the winter of 2022, McDonald was offered a night as guest chef at Proof Incubator, the restaurant-accelerator and proving ground.

He sourced from 11 different farms – Pig Mtn., Fall Creek Farms, Midway Mushrooms – to create Southern sausage, curried bread crumbs, house-made sour cream, pickled veggies and what he calls "the sweetest sweet potatoes I've ever had."

The response was over the moon.

“We maxed out the house all night long until we ran out of food. Three hours. We blew the roof off the place,” he said.

That night, he knew.

“My whole life, I’ve never felt more seen,” he said. “It was truly me. I wasn’t marching to someone else’s drum. It was me, serving the community. It was one of the most defining moments of my life.”

Brian McDonald, Mac's Kitchen & Bar

Soon, the owners of Flora de Mel on McFarland Ave. offered their restaurant space. In March 2023, Mac’s Kitchen & Bar opened its doors with one declarative vision.

"Our connection to food and those who grow it," he said. "We're trying to bridge the gap between you and your food and where it comes from."

For Food as a Verb, McDonald proudly announces that construction has begun on a second restaurant: a Greek + Spanish-inspired tapa and wine bar named Theresa – meaning "late summer" and "to harvest" and named after his mother and grandmother – located at 2608 E. Main St.

"It’s what keeps me here and what I love about Chattanooga. I can do justice to sometimes generations of farmers on the land," he said "That is what makes me love it."

It always starts with an idea.

Southern food.

Local food.

Ingredients honored.

Farmers dignified.

Kick your shoes off. Lay down your burdens. The table forms, held together by food prepared with love.

"It is a connective tissue between us," he said.

Brian McDonald, Mac's Kitchen & Bar, Rossville, Georgia

All photography by Sarah Unger. Visit SarahCatherinePhoto.com

Story ideas? Interested in sponsorship opportunities + supporting our work? Feedback or questions? Email David Cook at david@foodasaverb.com. This story is 100% human generated; no AI chatbot was used in the creation of this content.

food as a verb thanks our sustaining partner:

food as a verb thanks our story sponsor:

LUNCH

X

keep reading

November 6, 2024
read more
November 3, 2024
read more
"You could lay down all of your burdens and dine together."

In my 50 years of living, I can't recall ever seeing a menu like this:

There are 17 items offered. Mushroom grits. Blackened trout. Cheesecake. Okra with beet hummus, bee pollen, pickled onion, honey, cilantro and naan.

And nearly all the ingredients are locally-sourced.

Mac's Kitchen & Bar, Rossville, Georgia

The ingredients – sausage, honey, cucumber, squash, radish, blackberries, peaches – were grown and raised by farmers within 100 miles or so of Chattanooga. Each sourced farm is listed at the bottom of the menu.

The list of 18 farms goes on for two lines.

“Our menu relies 100 perfect on what farmers bring in through the back door,” said Brian McDonald. "We work with 25 different farms."

Welcome to Mac’s Kitchen & Bar, the most beautiful invention of local chef and Boston-native Brian McDonald. Some restaurants flex; others proclaim. Mac's invites. If a restaurant can be equal parts soft-spoken and gutsy, it’s Mac’s – 313 McFarland Ave., Rossville – where McDonald, 39, adheres to a two-fold ethic:

Local food honored.

Southern food honored.

Mac's Kitchen & Bar, Rossville, Georgia
Mac's Kitchen & Bar, Rossville, Georgia
Mac's Kitchen & Bar, Rossville, Georgia
Mac's Kitchen & Bar, Rossville, Georgia

McDonald lets food be food; within such simplification, there’s respect. Okra, for example, doesn’t need pomp and circumstance. The heavy work has already been done by the farmers and the land.

He calls it “paying tribute.”

“Everything starts with ingredients, sourcing ingredients that are beautiful,” he said. “How do I do justice to farmers and make them proud?”

McDonald shops local farmers' markets and farmers deliver to his restaurant. As if on cue, Bertus Vandermerwe from Big Sycamore Farms walks in, carrying a box of sugar baby cantaloupes, green beans, okra and, out in the truck, five dozen ears of corn.

“Farming is so difficult ... Restaurants like you,” he says, pointing to McDonald, “they keep us going.”

Peppers
Okra
Peppers
Brian McDonald, Jess Revels, Main St. Farmers' Market

He's already begun canning and pickling summer produce for winter storage. His menu is brave and vulnerable, all of it linked intimately with local farmers.

"It all starts with relationships with farmers and the produce we source that sparks the creative side of me,” he said. “It always starts with an idea.”

This idea?

That food could offer comfort and refuge in a turbulent world.

That food was home.

Daniel Hernandez and Brian McDonald, Main St. Farmers' Market, Chattanooga, Tennessee

McDonald grew up in government housing in Boston. When they had money, his family would shop at Haymarket Square. When they didn’t? Church pantries, food banks, meat bought on Saturday stretched to Friday, stir fry turned to casserole turned to soup.

Yet working class troubles seemed to stop when the table was set.

“Food was always the best moment of the day,” he said.

Motown on the turntable. Six siblings, plus drop-by neighbors. Folks strolled in. Shoes kicked off.

“You could lay down all of your burdens and dine together," he said. "You set down all your differences and your hard days and enjoy comfort food."

Mac's Kitchen & Bar, Rossville, Georgia

Two things imprinted on him.

“We often didn’t eat the same thing twice, and this became my inspiration for changing the menu at Mac’s,” he said.

And?

“Southern food has always been home,” he said.

No matter how thin the soup got, it was always held together by resilient love. For McDonald, all those working class meals in Boston were actually Southern.

“Southern food was created from hard times,” he said.

Mac's Kitchen & Bar, Rossville, Georgia
Mac's Kitchen & Bar, Rossville, Georgia
Brian McDonald, Mac's Kitchen & Bar, Rossville, Georgia
Mac's Kitchen & Bar, Rossville, Georgia
Mac's Kitchen & Bar, Rossville, Georgia

In the 1990s, his parents moved to Chattanooga, intuitively knowing they had to leave Boston. When you're born in the bricks, you stay in the bricks. They lived near Harrison, then East Ridge; after a family illness, he became the family’s cook.

His early career: freelance photography, specializing in skateboard culture and wedding portraits, then a shift to IT and web coding. Creative passion fizzled to paying bills. His only refuge? Cooking at night.

“I always protected food,” he said. “I never wanted it ruined. Cooking is a joy.”

It took Jess Revels – his partner and Bread and Butter’s remarkable pastry chef — to convince him: You’re really good. Why isn’t this what you do?

Brian McDonald, Jess Revels

He took a job at a local learning center as the dishwasher. Soon, he was promoted to chef.

Goodbye, frozen food. Hello, nutritious, creative, fresh food. He served new, exciting meals for students while plating take-home dishes for the staff, who McDonald calls “the unsung heroes of early childhood education.”

He began cooking more publicly. A pop-up here, more kitchen jobs, 80-hour weeks as the question percolated: can I really do this?

In the winter of 2022, McDonald was offered a night as guest chef at Proof Incubator, the restaurant-accelerator and proving ground.

He sourced from 11 different farms – Pig Mtn., Fall Creek Farms, Midway Mushrooms – to create Southern sausage, curried bread crumbs, house-made sour cream, pickled veggies and what he calls "the sweetest sweet potatoes I've ever had."

The response was over the moon.

“We maxed out the house all night long until we ran out of food. Three hours. We blew the roof off the place,” he said.

That night, he knew.

“My whole life, I’ve never felt more seen,” he said. “It was truly me. I wasn’t marching to someone else’s drum. It was me, serving the community. It was one of the most defining moments of my life.”

Brian McDonald, Mac's Kitchen & Bar

Soon, the owners of Flora de Mel on McFarland Ave. offered their restaurant space. In March 2023, Mac’s Kitchen & Bar opened its doors with one declarative vision.

"Our connection to food and those who grow it," he said. "We're trying to bridge the gap between you and your food and where it comes from."

For Food as a Verb, McDonald proudly announces that construction has begun on a second restaurant: a Greek + Spanish-inspired tapa and wine bar named Theresa – meaning "late summer" and "to harvest" and named after his mother and grandmother – located at 2608 E. Main St.

"It’s what keeps me here and what I love about Chattanooga. I can do justice to sometimes generations of farmers on the land," he said "That is what makes me love it."

It always starts with an idea.

Southern food.

Local food.

Ingredients honored.

Farmers dignified.

Kick your shoes off. Lay down your burdens. The table forms, held together by food prepared with love.

"It is a connective tissue between us," he said.

Brian McDonald, Mac's Kitchen & Bar, Rossville, Georgia

All photography by Sarah Unger. Visit SarahCatherinePhoto.com

Story ideas? Interested in sponsorship opportunities + supporting our work? Feedback or questions? Email David Cook at david@foodasaverb.com. This story is 100% human generated; no AI chatbot was used in the creation of this content.

Food as a verb thanks our story sponsor:

Food as a Verb Thanks our sustaining partner:

keep reading

November 6, 2024
READ MORE
November 3, 2024
READ MORE
November 6, 2024
READ MORE
November 3, 2024
READ MORE
October 30, 2024
READ MORE

Regional Farmers' Markets

Brainerd Farmers' Market
Saturday, 10am - noon
Grace Episcopal Church, 20 Belvoir Ave, Chattanooga, TN
Chattanooga Market
Sunday, 11am - 4pm
1820 Carter Street
Dunlap Farmers' Market
Every Saturday morning, spring through fall, from 9am to 1pm central.
Harris Park, 91 Walnut St., Dunlap, TN
Fresh Mess Market
Every Thursday, 3pm - 6pm, beg. June 6 - Oct. 3
Harton Park, Monteagle, TN. (Rain location: Monteagle Fire Hall.)
Main Street Farmers' Market
Wednesday, 4 - 6pm
Corner of W. 20th and Chestnut St., near Finley Stadium
Ooltewah Farmers' Market
The Ooltewah Nursery, Thursday, 3 - 6pm
5829 Main Street Ooltewah, TN 37363
Rabbit Valley Farmers' Market
Saturdays, 9am to 1pm, mid-May to mid-October.
96 Depot Street Ringgold, GA 30736
South Cumberland Farmers' Market
Tuesdays from 4:15 to 6:00 p.m. (central.) Order online by Monday 10 am (central.)
Sewanee Community Center (behind the Sewanee Market on Ball Park Rd.)
St. Alban's Farmers' Market
Saturday, 9.30am - 12.30pm with a free pancake breakfast every third Saturday
7514 Hixson Pike
Walker County Farmers' Market - Sat
Saturday, 9 am - 1 pm
Downtown Lafayette, Georgia
Walker County Farmers' Market - Wed
Wednesday, 2 - 5 pm
Rock Spring Ag. Center